Forbes.com has published “Unbelievable: Why the Messenger Matters” by Nancy Eberhardt. In the article, Nancy outlines why the person delivering the message – and their approach to delivery – is often more important than the credibility of the information itself.

To read the full article, click here: Unbelievable: Why the Messenger Matters

ForbesBooks is the publisher of Nancy’s book, Uncommon Candor: A Leader’s Guide to Straight Talk (2nd Edition).